YouTube Removing Partnership Status From Channels With Less Than 1000 Subscribers Following Logan Paul Controversy

YouTube

Amidst fears that some of the platform’s creators could be monetarily affected by the recent controversies surrounding a sociopath with a camera, YouTube has decided to take away monetisation entirely for smaller channels with less than 1000 subscribers and under 4000 hours of watchtime over the past year.

We discovered the new update when the Cultured Vultures channel, a mish-mash of different content that’s been left dormant until I know what to do with it, received the following email:

“Under the new eligibility requirements announced today, your YouTube channel, Cultured Vultures, is no longer eligible for monetization because it doesn’t meet the new threshold of 4,000 hours of watchtime within the past 12 months and 1,000 subscribers. As a result, your channel will lose access to all monetization tools and features associated with the YouTube Partner Program on February 20, 2018 unless you surpass this threshold in the next 30 days. Accordingly, this email serves as 30 days notice that your YouTube Partner Program terms are terminated.

“One of YouTube’s core values is to provide anyone the opportunity to earn money from a thriving channel. Creators who haven’t yet reached this new threshold can continue to benefit from our Creator Academy, our Help Center, and all the resources on the Creator Site to grow their channels. Once your channel reaches the new threshold, it will be reviewed to make sure it adheres to our policies and guidelines, and if so, monetization will be re-enabled.”

Current creators who do not meet the threshold have until February 20th to hit the numbers; any new creators will not be eligible for monetisation from today and will have to hit the minimum requirements.

On our part, we understand the need to “safeguard” the moneypot. There are a lot of low-effort channels out there (some would probably say ours is, which isn’t too inaccurate) that are just Sonic memes and supercuts of anime underskirts, but it’s a shame that this move may demotivate those who have been struggling to hit 1000 subs while putting out quality stuff. It also seems like overkill on YouTube’s part, who didn’t react at all to the Logan Paul controversy at the time and then proceeded to overreact and make false claims about them deleting Paul’s video when they kept getting called out.

On the other hand, however, it could be the motivation we, and many other creators, need to start driving subscriber counts up. Equally, it also adds a bit more prestige to gaining partnership; being approved after meeting the thresholds will be a big indication that you’re going the right way and will effectively serve as a sticker of approval.

You have to worry how this will pan out in the long run, though. It won’t hamper us too badly (ad earnings for the last 28 days have been $6.91), but how will it affect the overall monetisation of other channels? Will this improve CPM for others with fewer other creators clamouring for the piece of the pie, or will the more “exclusive” feel be more appealing to advertisers?

Only time will tell, of course. For all the details on the change, check them out here. If you want to become a subscriber to our channel, catch us this way. Below is the Quality Content™ you can expect. 

https://www.youtube.com/watch?v=ixQ6EcpW_xA

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