It might seem a bit early to be releasing summer anthems, but sometimes you’ve got to put the groundwork in early to get that summer song snowballing. Ironically. Which is exactly that these young upstarts of whippersnappers are doing. These being Viola Beach, a four piece from Warrington that like to work their way around breezy indie pop, and don’t half know how to work their way around it too.
The band are exceptionally short in the tooth, having only properly sprung into life with their debut single ‘Swings and Waterslides’ last summer, but they’ve already whipped up quite a frenzy about themselves. That debut single, for example, has since clocked up over a million streams on SoundCloud and Spotify. Ooooooh! Not to mention that they’ve supported The Courteeners and that Annie Mac is all a fluster with them as one of her New Names for 2016. Fancy!
You’d have to assume that someone knows a someone or two, wouldn’t you? Were it not for the fact these boys appear to be a dab hand or few at a catchy melody and an anthemic chorus. This latest single being another bright example of such. Reverb heavy, jangling guitar lines sound like the beach during the summertime in the verses, and overdriven chords power a chorus that sounds like a crowd sing-a-long on that one truly, properly sunny day of a festival.
I can see your future, it involves slinging your arms around your friends, cans in hand, some of you sunburnt, all of you sore-throat singing your little drunk hearts out. Which is to say, for the time being, if the weather’s anything like it is with me with you (see: shite), you’ve got summat to shake that off with and look forward to. If that’s not what Single of the Week is all about, then I’ve been doing it wrong from the start and you’ve all been too polite to tell me otherwise.
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