Hellblade Developers Raise £60000 For World Mental Health Day

Hellblade PS4 Review

Sometimes you need stories like this to remind you that there is a lot of good in the gaming industry. Hellblade developers Ninja Theory have revealed that they raised £60,798.80 (approx $80,000/€69,000) for World Mental Health Day through sales of the game.

Coinciding with the release of Hellblade’s accolades trailer which featured quote from gamers and not the press, Ninja Theory revealed that all sales of the game on October 10th would go towards Rethink Mental Illness as part of World Mental Health Day. It seems like it was a big success as gamers flocked to pick up the game and raised an impressive total.

Ninja Theory Mental Health Day
Image: Ninja Theory Commercial Director Dominic Matthews presenting the donation cheque to Jemima Woolgar and James Fletcher of Rethink Mental Illness.

Tameem Antoniades, Ninja Theory co-founder and Chief Creative Ninja, said:

“We’re proud of our fans for showing their kindness towards others who, like our hero Senua, need our help and support to continue the good fight. Our donation to Rethink Mental Illness will impact many people’s lives in a meaningful way and help shed light on their darkness. Our small gesture has made a big difference. Thank you.”

Jemima Woolgar, Rethink Mental Illness Events & Community Fundraising Manager, said:

“Your generous donation will make a big difference to the work that we do here at Rethink Mental Illness. The donation is the equivalent of employing two of our full-time colleagues to answer calls to our advice and information line, helping people newly diagnosed with mental illness get more information and support – which is fantastic.”

Rethink Mental Illness was established to help those with severe mental illness in the UK. You can find out more about them on their website or donate to their cause this way.

Hellblade: Senua’s Sacrifice is one of the best games of 2017, thanks to its earnest depiction of mental health and strong gameplay. We gave it a positive review at launch:

“At its heart, when you strip everything away, Hellblade is a frank and unrelenting warning about helping others, to not let them drift further and further towards darkness. For that reason alone, Hellblade may just be the year’s most vital game.”

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